Newspaper advertisement production

Below is an image of our first initial idea, we were hoping to get pictures of different people with different eyes,nose,mouths etc, having different style of makeup done as well as wearing no makeup. we were also hoping to get pictures of people from different racial backgrounds. We thought this idea was good idea as it was quite unique.

















The image below is what our initial idea looked like. The idea did not look as well as we had hoped because the theme of the advert being about makeup was not being picked up by all individuals, there fore we had to change our idea to make sure it conveyed the theme of our documentary.

We thought of a new idea that we thought would convey the topic of the documentary, the images below show the editing process of the print advertisement:








We used a picture of a girl with half makeup on a half makeup off. on the original image it was not clear that she had half the side of her face without any makeup on, so we changed some of the saturation and contrast to make this clearer to the audience.

This image shows how we used different tools to help us in our print advert. On this image we are using tools to help us create the white background that will go behind the text.










In order for our print ad to resemble a real channel 4 documentary we duplicated letters from channel 4 adverts to make it look as professional as a real channel 4 print advert.

 This is what the finished product look like on adobe photoshop.