Wednesday 5 January 2011

Question 1. In what ways does your media product use, develop or chllenge forms and conventions of a real media product?

Question 1
In what ways does your media product use, develop or challenge forms and conventions of real media products?

As we have been creating my media product in the style of a real media product we have only followed forms 
and conventions of a real media product and not challenged them in anyway.













Our product
The framing of the shots is essential to creating a real media documentary. As you can see from the two images above we have used the forms and conventions of a real media product. The channel 4 documentary ‘One born every minute’ has been framed to the right hand side of the screen look towards the left side; this is the same as in our documentary. The Interviewee in our product is an adolescent and has been represented as happy; she has been filmed in front of different images of makeup to show what the interview is about but the mise-en-scene makes the interviewee more upbeat as it links towards our target audience of 17-24 year olds. The channel 4 documentary is represented as being slightly more formal because of the topic of the documentary, therefore the mise-en-scene has made the interview more formal this is suitable for the target audience of the documentary.

Graphics

http://www.channel4.com/programmes/my-new-brain/4od

Our product

Graphics are used to illustrate to the audience who is on screen, therefore they are essential. Like the channel 4 documentary ‘My new brain’ we have shown who is being interviewed and what their role is, this shows there importance in the documentary. Because our documentary was fun and girly we chose to use pink writing, although we had to add a white background as the text could not always be seen, in the channel 4 documentary ‘ my new brain’ the topic is more serious therefore they have used plain white writing. We also chose to use a coloured text because our audience questionnaire suggested we use a colour that would make the documentary seem more upbeat. The technique of our documentary in the interview is a ‘talking head’, it is important that you make it clear to the viewer who the interviewee is so that the audience understand how they contributed towards the documentary.


Mise en scene



Our product


Our product uses natural lighting with a background with a montage of images that all link to makeup. The channel 4 documentary also uses natural light and its must be coming for the window located behind the girl, therefore they have made the framing slightly tighter has chosen to set the interview within a house as this must be something to do with what the girl is talking about.

Narrative structure
We have used a linear narrative structure, this is the most straight forward type of narrative structure, taking you through the different views on makeup.

Use of cutaways




Cutaways used in girls on the pull


Cutaways on our interview with an Avon representative (cheryl jones)

The cutaways are one of the most important things to keep a documentary flowing. Cutaways are key to the transition between shots they also help in certain editing situations for example when the question has been asked in an interview and you don’t actually use the question in the documentary, you would need to disguise the jump between the two separate parts of the interview. In our interview Cheryl is talking about selling Avon products so we have filmed her whilst she works and used this as a cutaway to show the audience what she does, we have also used cutaways of the makeup she is talking about so the audience can actually see the makeup she is talking about. This is the same as the channel 4 documentary ‘Girls on the pull’ as the woman being interviewed is talking about hair and her hair salon, so they have recorded her whilst she is in work and used those as cutaways. We have followed the codes and conventions of a real media product as we have used cutaways when and where they are necessary. Cutaways can also be used when a voiceover is taking place. And example of that is below:
















Because our documentary is an expository documentary and not an interactive documentary it is important that the presence of the camera and the crew cannot be seen therefore the cutaways are essential in order to disguise this.


Voice over




































Voice over script with corrections




Voice over in our documentary.


Voice over in radio advert

A voice over is essential when watching a documentary as it explains in more detail what will be happening in the documentary and what it is all about. We produced a script for both the Documentary and the radio advert. We did not challenge real media product conventions in anyway. The ‘Voice of God’ asked rhetorical questions as this a conventions used in most documentaries. We thought up the idea that makeup is a confidence booster and went along with the idea through both of the voiceovers, and used them in both of our voiceovers to link them together. We created the questions for the radio advert script based upon the original script used in the documentary. As our documentary is in the style of an expository documentary the ‘Voice of God’ is used in order to address the viewer.


Use of music



Use of sound

We used both Diegetic sound and non-diegtic sound throughout the documentary. The non diegetic sound was the soundtrack and the voice over as we had added these in during the editing process in order to fit in with the documentary.



The use of Archive material



Archive material was used as cutaways and it was important because it is pre-existing material therefore it is valid information. We have only used some Archive material and it was hard to attain, but we have used clips from music videos on you tube, as they were relevant to the voiceover that we had linked them to.

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